and urban flair
Napapijri was originally a maker of travel bags created using waxed cotton canvas, a material borrowed from military field tents.
Our first product, the Bering Bag, merged material expertise and Napapijri's distinct brand code: bright colours, bold logos, and the unmistakable Norwegian flag to symbolise our connection to polar exploration.
Napapijri's heritage sits at the core of the creative narratives that inspire all present and future actions.
Merging design, sustainability, and innovation, each collection is a journey that elevates the iconic traits that make up our unique identity, marrying outdoor inspiration and urban style.